New Screening Software Tools Help Property Managers Sign Leases

With the leasing season getting into full swing, property managers desire to maximize their sales. While many factors determine the rate of leases that property managers sell, one issue that once hindered some prospective tenants from signing up is fast becoming a thing of the past. New screening software tools allow people who were once […]

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Utilizing Digital Marketing In The Apartment Industry

The first step prospective residents take when searching for a new apartment is scouring online search engines. The first action current residents make when they become curious about their properties events, future activities, or promotions are visiting the properties website or blog. In today’s competitive housing market and online presence, management companies have to stay […]

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How To Handle A Bad Review

There was a time, in the not-so-distant past,┬áreputation management firms would tell you to ignore any negative comments or reviews. The standard advice was to buy positive reviews and “bury” the negative review. Today, consumers are┬ásavvier about online reviews and tricks won’t work. Property managers need to respond to the complaint without feeding fuel to […]

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